Simplifying Search Engine Optimisation
I ‘ve been working in the SEO business for almost 5 years now. To some I am only a young pup, but I must say the results we get from our SEO campaigns speak for themselves.
You have a tendency to network with other SEO professionals and stay tuned with the latest Search Engine Optimisation tides or updates from Google when you work in this field of SEO. In addition you socialize with other SEO experts in the newsgroups and blogs.
I’d like to state my concern with the number of complexity added to the topic of SEO. About 80% of tips on Search Engine Optimisation out there is intricate and not too shallow, with an awful lot of views.
For usability, folks are looking like methodology or any technology. They need something which works, creates an effect or makes a difference. This same theory applies to SEO.
Using a technology needs sticking with the fundamentals of that technology. That is the right way apply and to learn anything.
I find it amazing how some Search Engine Optimisation experts throw their views out on their high powered websites, simply to confound another thousand Search Engine Optimisation specialists.
It truly is so laughable to watch, and it goes like this:
SEO Expert Joe, has to get “green carrots” on page 1 of Google for a client.
He’s working for months on it, bookmarking, social networks, links etc.
After 2-3 months he takes a step back and looks at his visitor and keyword stats. He simply isn’t getting the results, not much change and his customer is starting to wonder.
Abruptly he recognizes that things may be boosted by a trendy video on YouTube up and get’s an online was created by this.
The following week “green carrots” is on page 1! It is amazing, it worked and the client is all joyful.
After sitting back relaxed and looking at his results, he suddenly realizes that he never optimised the content of his page with enough key words. Oops. He just mentioned “green carrots” once and still got a page 1 result. This strikes him as unfamiliar and it seems to violate everything he learned in Search Engine Optimisation about page optimisation.
What occurs next is interesting. The Search Engine Optimisation specialist determines this is invaluable information and expertise. He’s only seen the subsequent new search rule in play, which should be shared with anyone doing Search Engine Optimisation:
This plays no part in SEO.”
He writes a pleasant 1000 word post about it and due to his expertise, is extremely certain of his findings. He even makes a jab at Google about no mentioning it. Now he has kudos for finding out this before anyone else.
This really is incredibly frustrating for anyone who desires to learn the theme of SEO as well as old school SEO professionals. And is because of this short-sightedness that the internet is full of millions of pages about SEO which would be found in the garbage.
Now don’t get me wrong, I ‘m seo Milton Keynes not talking about the many quite useful posts, tutorials and digests out there which can considerably help a SEO expert to get his job done faster. I am talking about those people who create their own interpretations of what is a plausible and extremely accurate technology – SEO.